A Fresh Start!
I have been trying for quite some time to cram three things into one web site! It has not been working out very well. I am stubborn though so I have kept at it until finally I have given up and made a separate site for my Jewellery, Art and Social Media Services business. The relief I feel now! Maybe that's the fun of being so stubborn, finally giving up is such a nice feeling.
Coming up with brand names, logos etc is very time consuming and sort of gets in the way of the creative process. Trying to define who you are and what you are all about in a word or two and an image or three is challenging. You must remember that you can always change things in the future, it is not written in stone. It is an evolution. That's what I've been telling myself anyway. So the name Natural Icon I came up with years ago for a series of paintings I was doing. I had just graduated with my fine art degree and was out of school, floundering around a bit, free from instructors, thesis statements, artist statements or any other sort of structure for my art. So I got to meditating about what I really cared about, what really moved me and made me happy. I started thinking back to my childhood and what fascinated and inspired me way back when. What I came up with was animals, leaves, rocks, stars, the sun, flowers, shells, bones, sand, dirt and water. So basically Nature!
The architecture of the natural world follows mathematical equations. Now math is not really my thing, like Barbie said "math is hard" or at least I have to think about math way harder then other things. Probably the only thing I have in common with Barbie:) Math is magical though and mysterious to me. According to Wikipedia " two quantities are in the golden ratio if their ratio is the same as the ratio of their sum to the larger of the two quantities. "
Now if I think real hard about that it makes sense! What I am all about is the visuals, and the visuals associated with the Golden Ratio are amazing and magical. The example to illustrate the Golden ratio is more often than not the cross section of a nautilus shell. The Nautilus is a living fossil, remaining unchanged for millions of years. It is a mysterious creature that builds it's own home a chamber at a time, perfectly and beautifully. The above fossils are cephalopods, much smaller than a Nautilus but illustrating similar construction. So that's where the idea started, the magic of the Natural world...the Icon part I will write about next time!